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Age Verification

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£20.00

It is required for all licensed premises to ensure they have an age verification policy in place, relating to the trading of alcohol. This online age verification content allows you to meet the legal requirements by providing you with a ‘model age verification policy’ and detailing the procedures that need to be followed when verifying the age and I.D. of customers.

Learning Outcomes:

  • Current law on age verification for alcohol sales
  • Challenging for proof of age
  • What a policy on age verification should say
  • Making the decision to ask for proof of age
  • Explaining why you are asking for a proof of age
  • Identifying which proofs of age are and are not acceptable
  • Some common conflict scenarios
  • Procedures for putting the policy into practice
  • Refusing a proxy sale of alcohol
  • Dealing with an angry or abusive customer who won’t take no for an answer
  • Techniques to adopt if the customer won’t accept a refusal to serve
  • Your exit from a high-risk situation
  • Consequences for failing to implement a policy on age verification for the sale of alcohol
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Description

Age-restricted products and services are subject to strict laws and regulations to protect young people and ensure businesses operate responsibly. The Age Verification course provides learners with the knowledge and practical skills needed to carry out effective age checks, remain compliant with the law, and protect vulnerable individuals from harm.

This training begins by explaining the importance of age verification in different industries, including retail, hospitality, e-commerce, entertainment, and gambling. Learners will understand the legal responsibilities of businesses and employees when selling or providing age-restricted goods and services such as alcohol, tobacco, knives, lottery tickets, energy drinks, gambling services, and online content.

A core focus of the course is the Challenge 21 and Challenge 25 policies, which provide a practical framework for verifying a customer’s age. Participants will learn how to confidently request valid identification, recognise acceptable forms of ID, and handle situations where proof of age cannot be provided. They will also explore refusal techniques and the importance of maintaining professionalism during potentially difficult interactions with customers.

The course also covers compliance with digital and online sales, including how businesses can use technology and verification tools to prevent underage access. Learners will study best practice methods for secure age checks in e-commerce, gaming, and digital content distribution.

Key topics include:

  • Legal requirements for selling age-restricted products and services

  • The importance of protecting young people from harm

  • Challenge 21 and Challenge 25 policies

  • Acceptable forms of identification and how to check them

  • Handling refusals confidently and professionally

  • Online and digital age verification methods

  • The consequences of non-compliance for staff and businesses

By the end of this training, learners will have the confidence to apply age verification policies effectively, handle challenging situations with professionalism, and understand the serious legal and financial consequences of failing to comply.

Who should take this course?
This course is essential for retail staff, hospitality workers, bar staff, cashiers, online business operators, and anyone responsible for selling or providing age-restricted products or services. It is also valuable for managers and business owners who need to train their teams and ensure compliance with industry regulations.

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